Logitech G Play Days

Approach

In esports, advantage lives in microns and milliseconds — details most players never see. For Logitech G, we helped bring that invisible world into focus, creating launch films for the Pro X SUPERLIGHT 2c and Pro X2 SUPERSTRIKE that turn engineering breakthroughs into something players can immediately understand and feel.

The PRO X SUPERLIGHT 2c

The PRO X SUPERLIGHT 2c is a study in refinement — grams shaved, millimeters reshaped, what felt impossible to reduce pushed even further. Our role was to concept, design, and craft a film language that mirrors that pursuit: precise, minimal, and focused on the subtle details that change performance.

Dev Work

Exploring the process of shaving grams and reshaping millimeters.

The Pro X2 SUPERSTRIKE

Pro X2 SUPERSTRIKE represents the opposite force — invention. As the first mouse to introduce a haptic inductive trigger system, it redefines what a click can feel like. We partnered closely with Logitech’s creative team to translate that leap into a launch moment, designing a reveal that communicates a new way to play through motion, sound, and narrative clarity.

Dev Work