Jordan Brand
A Division of Nike

Content Agency of Record

Sitting among a roster of traditional Broadcast, Digital and Social Agencies, we are tasked with creating a content strategy, conceptual development and execution of a wide range of video content for all brand functions, delivered across all consumer-facing screens. We work hand in hand with both the Brand and it’s roster of our fellow agencies.

The Last Shot Experience

The Challenge

The world's most iconic sneaker and apparel brand has a deeply loyal consumer base that demands absolute authenticity and an ever-ferocious appetite for engaging content across all of their devices.

Melo M12 Case Study

Our Solution

Considering the Brand’s initiatives, diverse range of products, dynamic family of athletes, cultural events, seasonal product releases and aggressive distribution calendar – we holistically tie together the brand’s suite of content needs, across internal functions and in collaboration with its roster of external partners.

Super.Fly 5 Campaign Case Study

The Result

By streamlining all content efforts through our Content Agency model, we've helped the Brand create an annual plan, execute a consistent brand voice, cross-pollinate with other divisions and increase the volume of content reaching more consumers without increasing the Brand's marketing budget, resulting in a massive uptick in consumer engagement, social, digital, and event activation KPI’s.

What does Jordan mean to you? #WEAREJORDAN

SpaceJam

Kaboom Room, Case Study

CP.3 Lightning Campaign

#WEAREJORDAN

Melo M10 Demo

Montage of Jordan Work