Jason Zada

BMW i3 “Become Electric”

360 Degree, Interactive Film for Mobile Devices

To launch the BMW’s brand new all electric car, the i3, we created a cinematic 360-degree short film called “Become Electric”. The interactive film lets you look around, in 360-degrees, using your IPad/iPhone or Mobile device as a plot to save the world unfolds. Download “Become Electric” from the app store now.

Produced at Tool